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Advertising with bloggers – PROS and CONS

 12,22

Webinar Plan:
1. Basic terms and concepts
2. Essence of blogging as a PR technology
3. Classification of blogs
4. Goals, tasks, and opportunities for bloggers
5. Stages of preparing for advertising launch by bloggers
6. Types and formats of advertising by bloggers
7. Where to find bloggers for advertising launch and by what criteria
8. Enhancing the effect and additional advertising opportunities for bloggers
9. Evaluation of advertising effectiveness by bloggers
10. Key conclusions on the topic.

Difficulty: medium

Duration: 7 hours

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